https://martinmadriaga.com Martin Madriaga Fri, 09 Dec 2022 22:54:54 +0000 https://martinmadriaga.com en https://martinmadriaga.com/Left-Info-Panel Fri, 09 Dec 2022 22:54:54 +0000 Martin Madriaga https://martinmadriaga.com/Left-Info-Panel Martin Madriaga is a creative brand leader. NEXT SLIDE He’s just as comfortable leading negotiations with stakeholders as he is crafting strategy or ideating with creative teams. NEXT SLIDE He went freelance after leading the ESPN business at Arts & Letters Creative Co., where revenue grew 14× during his seven-year tenure. NEXT SLIDE His team was responsible for some of the brand’s biggest moments, like There’s No Place Like Sports, the highest-tested campaign in ESPN history, We’re Going, the creative platform for ESPN’s first-ever Super Bowl, and Postseasoning, ESPN’s first-ever spice blend. NEXT SLIDE Before that, he spent four years at Creative Artists Agency, honing the art of client management and creating opportunities for celebrity talent, production companies, and filmmakers. NEXT SLIDE He’s currently contracting with Paramount+, leading creative and strategy across NFL and UFC marketing. NEXT SLIDE Martin is a proud Fort Greene resident, UCLA and VCU Brandcenter alum, husband, and dad to Ham, a blonde long-haired dachshund whose modeling career peaked with J.Crew in 2024. NEXT SLIDE Thanks! Contactmartinmadriaga@gmail.comLinkedInCVParamount+2026–PresentCreative Consultant, SportsArts & Letters Creative Co.2018–2026Group Business Director Business DirectorBusiness ManagerCreative Artists Agency2012–2016Coordinator, TV & SportsAssistant to Co-Head of TVAssistant to AgentMailroom ClerkRecognitionClio Sports JurorClio AwardsClio SportsEmmy AwardsPromax AwardsWebby AwardsShorty AwardsAICPADCRichmond Ad Showbrand EXPERIENCEESPNDisneyGoogleNetflixNBCUniversalParamount+CBS SportsNFLNBANHLCFPUFC EducationVCU BrandcenterM.S., Branding & Strategy2018UCLAB.A., Communication Studies2012